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Per Mascot Book — Usage Guidelines:

  • Twitter/X: profile avatar and header, meme/GIF/reaction posts, announcements, engagement replies.
  • Telegram: sticker pack, short reaction GIFs, bot avatar, announcement posts.
  • Discord: role names, sticker set, bot avatars, channel icons, event announcements.

The five rank titles are fully specified: Kit Raccoon (entry level) → Digger Raccoon (level-gated) → Stash Raccoon (level-gated) → Vault Raccoon (manually selected, not purely level-gated) → Galaxy Raccoon (Elite tier). These are rank/role labels distinct from the character’s own name (Sol Mamy) — the “Raccoon” suffix names the rank tier, not the character.

Why this counts as Canonical, unlike some other design-brief-sourced material in this system: these five names are cross-confirmed across two independent design-brief documents and directly underlie the Lunar Vault Module’s own five-state progression (Story & Universe Book — Progression), which is itself established fact. Contrast with narrative specifics (ship name, artifact names) in Story & Universe Book, which appear in only one authored document and are correctly kept at Proposed status.

Beyond Discord/Twitter/Telegram, the community site itself has confirmed mascot usage: onboarding new members, explaining rules/mechanics via guides, visualizing rank progress, and announcing events/activities.

Character-attributed social content (posts written “as” Sol Mamy) uses Mascot Book — Personality & Voice. Institutional/announcement content with no character attribution uses Brand Book — Voice & Tone’s institutional register (Intelligent, Confident, Transparent, Technical, Selective, Modern — Proposed, SOURCE-DERIVED, pending final owner approval, per Brand Book’s own current status) — never Sol Mamy’s own in-character crypto-slang vocabulary (diamond hand, hold, stack, vault, flywheel, drop, wen, brrr, combo szn, old bags, much wow, very [X] — Mascot Book — Voice’s own exact list, Canonical), which is not part of SOLMAMY’s institutional voice. The real distinction is register (institutional vs. character), not entity ownership.

  • Reaction GIFs/memes: any canonical or approved-variant appearance, matched to the reaction’s tone.
  • Announcements: institutional voice per Brand Book — Voice & Tone, canonical mascot imagery where an image is used.
  • Do not blend character voice and institutional voice within a single post without making clear which is speaking.
  • Do not use Sol Mamy’s own in-character crypto-slang vocabulary as SOLMAMY’s institutional voice, or present it as established SOLMAMY institutional vocabulary.

Canonical — Community gamification activities

Section titled “Canonical — Community gamification activities”

The mascot has a confirmed role across a set of recurring community activities:

Activity Mascot’s role
Treasure Hunt Hides clues and gives hints
Meme Battles Judges and rewards entries
Quests Assigns community tasks
Trading Contests Announces winners
Mini-games Appears as an in-Discord NPC
Charity Events Collects donations

These are community-engagement formats, not video/game production — they belong to social/Discord content, not Game Book.

Canonical — Treasure Hunter (horizontal role)

Section titled “Canonical — Treasure Hunter (horizontal role)”

Distinct from the five vertical ranks above: a seasonal “Treasure Hunter” role, earned through wins in games/contests/activities, shown as a trophy-badge overlay on the member’s current rank badge. New winners are selected each season, synced with the monthly product cadence.


Part of the SOLMEME Brand Documentation System. Content status (Canonical/Proposed/Open/etc.) is this book’s own axis; ownership/rights are separate — see OWNERSHIP_AUTHORITY.md at the documentation system’s root.